A race that can’t stay still,
So they break the hearts of kith and kin;
And they roam the world at will.
They range the field and they rove the flood.
And they climb the mountain’s crest;
Theirs is the curse of the gypsy blood,
And they don’t know how to rest.
If they just went straight they might go far,
They are strong and brave and true;
But they’re always tired of the things that are,
And they want the strange and new.”
Saying that taste is just personal preference is a good way to prevent disputes. The trouble is, it’s not true. You feel this when you start to design things.
Whatever job people do, they naturally want to do better. Football players like to win games. CEOs like to increase earnings. It’s a matter of pride, and a real pleasure, to get better at your job. But if your job is to design things, and there is no such thing as beauty, then there is no way to get better at your job. If taste is just personal preference, then everyone’s is already perfect: you like whatever you like, and that’s it.
As in any job, as you continue to design things, you’ll get better at it. Your tastes will change. And, like anyone who gets better at their job, you’ll know you’re getting better. If so, your old tastes were not merely different, but worse. Poof goes the axiom that taste can’t be wrong.”